Research

Publications

*denotes equal authorship.

Daniels, Michelle E.* and Freeman Wu* (2024), “No Comments (From You): Understanding the Interpersonal and Professional Consequences of Disabling Social Media Comments,” Journal of Marketing, OnlineFirst.

Kristofferson, Kirk,* Michelle E. Daniels,* and Andrea C. Morales (2022), “Using Virtual Reality to Increase Charitable Donations,” Marketing Letters, (33), 75-87.

Samper, Adriana, Linyun W. Yang, and Michelle E. Daniels (2018), “Beauty, Effort, and Misrepresentation: How Beauty Work Affects Judgments of Moral Character and Consumer Preferences,” Journal of Consumer Research, 45 (1), 126-47.

Manuscripts Under Review

Daniels, Michelle E., Adriana Samper, and Andrea C. Morales, “What Do You Do Outside of Work? When and Why Disclosing Eudaimonic Leisure Activities Increases Competence Perceptions and Consumer Choice,” Conditionally accepted at the Journal of Consumer Research.

Daniels, Michelle E., Adriana Samper, Cindy Chan, and Ryan Hamilton, “In Lieu of Gifts: Understanding and Overcoming Givers’ Reduced Generosity Toward Charitable Gift Requests,” Revising for 2nd review at the Journal of Marketing.

Select research in progress

 “Social Media Vigilantism” with Freeman Wu

 “Trying Too Hard” with Freeman Wu and Francesca Valsesia

 “Brands and Social Media Comments” with Ismail Karabas, Yana Andonova, and Freeman Wu

 “Compliment Responses” with Xin Zhou and Adriana Samper

 “Rural Consumers and Luxury Perceptions” with Qingshou (Sherry) Chen and Christine Ringler

 “Exploring the Penalties of Signaling Low Well-Being,” with Adriana Samper and Andrea Morales